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How I Raised Myself from Failure to Success in Selling

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisemen…

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Marketing 4.0: Moving from Traditional to Digital

Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading market…

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Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. …

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Antifragile: Things That Gain from Disorder

From the bestselling author of The Black Swan and one of the foremost philosophers of our time, Nassim Nicholas Taleb, a book on how some systems actually benefit from disorder.

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Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny!

Wake up and take control of your life! From the bestselling author of Inner Strength , Unlimited Power , and MONEY Master the Game, Anthony Robbins, the nation's leader in the science of peak performa…

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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells

The classic guide to copywriting, now in an entirely updated third edition
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Hooked: How to Build Habit-Forming Products

How do successful companies create products people can’t put down?

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is…

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On Writing Well: The Classic Guide to Writing Nonfiction

On Writing Well has been praised for its sound advice, its clarity and the warmth of its style. It is a book for everybody who wants to learn how to write or who needs to do some writing to get throug…

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Marketing: A Love Story: How to Matter to Your Customers

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Playing to Win: How Strategy Really Works

A Wall Street Journal and Washington Post Bestseller A playbook for creating your company's winning strategy. Strategy is not complex. But it is hard. It’s hard because it forces people and organizati…

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HBR's 10 Must Reads on Strategy

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Product-Led SEO: The Why Behind Building Your Organic Growth Strategy

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The Art of Living: The Classical Manual on Virtue, Happiness and Effectiveness

Epictetus was born into slavery about 55 C.E. in the eastern outreaches of the Roman Empire. Sold as a child and crippled from the beatings of his master, Epictetus was eventually freed, rising from h…

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Predictably Irrational: The Hidden Forces That Shape Our Decisions

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't poss…

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Mastery

In this book, Robert Greene demonstrates that the ultimate form of power is mastery itself. By analyzing the lives of such past masters as Charles Darwin, Benjamin Franklin, Albert Einstein, and Leona…

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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger mar…

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Principles: Life and Work

Ray Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s developed, refined, and used over the past forty years to create unique result…

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Business Model Generation

Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model or craft a new one.

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business

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The Talent Code: Unlocking the Secret of Skill in Sports, Art, Music, Math, and Just About Everything Else

What is the secret of talent? How do we unlock it? In this groundbreaking work, journalist and New York Times bestselling author Daniel Coyle provides parents, teachers, coaches, businesspeople—and ev…

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The Art of SEO: Mastering Search Engine Optimization

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