Everett N. McKay
Everett McKay is Principal of UX Design Edge and a UX design trainer and consultant with global clientele. Everett’s specialty is finding practical, intuitive, simple, highly usable solutions quickly for web, mobile, and desktop applications. Everett has over 30 years’ experience in user interface design and has delivered UX design workshops to an international audience that includes Europe, Asia, South America, and Africa.
Everett is author of "Intuitive Design: Eight Steps to an Intuitive Design", the definitive guide to designing intuitive interactions, and "UI Is Communication: How to Design Intuitive, User Centered Interfaces by Focusing on Effective Communication", a groundbreaking approach to UI design using human communication-based
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Jesse James Garrett
Jesse James Garrett is a User Experience Designer based in San Francisco, California and co-founder of Adaptive Path strategy and design consulting firm. His diagram titled The Elements of User Experience launched his popularity in the web design community in early 2000, which was later published as a book. In a 2005 paper, Garrett coined the term Ajax to describe the asynchronous technology behind emerging services like Google Maps and Google Suggest, as well as the resulting user experience which made it possible to browse without interruption by eliminating the reloading of the whole page.
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Donald A. Norman
Donald Arthur Norman is an American researcher, professor, and author. Norman is the director of The Design Lab at University of California, San Diego. He is best known for his books on design, especially The Design of Everyday Things. He is widely regarded for his expertise in the fields of design, usability engineering, and cognitive science, and has shaped the development of the field of cognitive systems engineering. He is a co-founder of the Nielsen Norman Group, along with Jakob Nielsen. He is also an IDEO fellow and a member of the Board of Trustees of IIT Institute of Design in Chicago. He also holds the title of Professor Emeritus of Cognitive Science at the University of California, San Diego. Norman is an active Distinguished Vi
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Jesse James Garrett
Jesse James Garrett is a User Experience Designer based in San Francisco, California and co-founder of Adaptive Path strategy and design consulting firm. His diagram titled The Elements of User Experience launched his popularity in the web design community in early 2000, which was later published as a book. In a 2005 paper, Garrett coined the term Ajax to describe the asynchronous technology behind emerging services like Google Maps and Google Suggest, as well as the resulting user experience which made it possible to browse without interruption by eliminating the reloading of the whole page.
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Steve Krug
Steve Krug (pronounced "kroog") is best known as the author of Don't Make Me Think: A Common Sense Approach to Web Usability, now in its third edition with over 600,000 copies in print.
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His second book is the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems.
The books were based on the 20+ years he spent as a usability consultant for a wide variety of clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and many others.
His consulting firm, Advanced Common Sense ("just me and a few well-placed mirrors") is based in Chestnut Hill, MA.
Steve currently spends most of his time writing, teaching usability workshops, and watching old movies on tv. -
Hannah Arendt
Hannah Arendt (1906 – 1975) was one of the most influential political philosophers of the twentieth century. Born into a German-Jewish family, she was forced to leave Germany in 1933 and lived in Paris for the next eight years, working for a number of Jewish refugee organisations. In 1941 she immigrated to the United States and soon became part of a lively intellectual circle in New York. She held a number of academic positions at various American universities until her death in 1975. She is best known for two works that had a major impact both within and outside the academic community. The first, The Origins of Totalitarianism, published in 1951, was a study of the Nazi and Stalinist regimes that generated a wide-ranging debate on the natu
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David Graeber
David Rolfe Graeber was an American anthropologist and anarchist.
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On June 15, 2007, Graeber accepted the offer of a lectureship in the anthropology department at Goldsmiths College, University of London, where he held the title of Reader in Social Anthropology.
Prior to that position, he was an associate professor of anthropology at Yale University, although Yale controversially declined to rehire him, and his term there ended in June 2007.
Graeber had a history of social and political activism, including his role in protests against the World Economic Forum in New York City (2002) and membership in the labor union Industrial Workers of the World. He was an core participant in the Occupy Movement.
He passed away in 2020, during the Covid-19 pa -
Chip Heath
Chip Heath is the professor of Organizational Behavior in the Graduate School of Business at Stanford University.
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He received his B.S. degree in Industrial Engineering from Texas A&M University and his Ph.D. in Psychology from Stanford.
He co-wrote a book titled Switch How to Change Things When Change Is Hard with his brother Dan Heath.
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Robin P. Williams
Robin P. Williams is an American writer of computer-related books. She is particularly known for her manuals of style The Mac is Not a Typewriter and The Non-Designer's Design Book, as well as numerous manuals for various Mac OS operating systems and applications, including The Little Mac Book. Williams has also spent years studying William Shakespeare, and in 2006 issued her book Sweet Swan of Avon: Did a Woman Write Shakespeare? in which she proposed the writer Mary Sidney as a candidate in the Shakespearean authorship question.
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Cal Newport
Cal Newport is Provost’s Distinguished Professor of Computer Science at Georgetown University, and the author of seven books. His ideas and writing are frequently featured in major publications and on TV and radio.
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From his website: "I write about the intersection of digital technology and culture. I’m particularly interested in our struggle to deploy these tools in ways that support instead of subvert the things we care about in both our personal and professional lives." -
Susan M. Weinschenk
Susan Weinschenk has a Ph.D. in Psychology and over 30 years of experience as a behavioral psychologist. She applies neuroscience to predict, understand, and explain what motivates people and how to get people to take action.
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Dr. Weinschenk is the author of several books, including How To Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, 100 Things Every Designer Needs To Know About People, and Neuro Web Design: What makes them click? She is the founder of the Weinschenk Institute. She teaches, speaks, mentors, and consults with Fortune 1000 companies, start-ups, non-profit agencies, and educational institutions, and writes a popular blog: www.theteamw.com/blog, and the “Brain Wise: Work better, work smarter” bl -
Abhijit V. Banerjee
Abhijit Vinayak Banerjee is an Indian economist. He is currently the Ford Foundation International Professor of Economics at the Massachusetts Institute of Technology. Banerjee is a co-founder of the Abdul Latif Jameel Poverty Action Lab (along with economists Esther Duflo and Sendhil Mullainathan) and a Research Affiliate of Innovations for Poverty Action, a New Haven, Connecticut based research outfit dedicated to creating and evaluating solutions to social and international development problems, and a Member of the Consortium on Financial Systems and Poverty. He was awarded 2019 Nobel Memorial Prize in Economic Sciences for his experimental approach to alleviating global poverty. He is also the recipient of the inaugural Infosys Prize in
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Jeff Gothelf
In a world of continuous change, improvement and optimisation the delivery of products to market is no longer the right measure of success. Instead we must focus on outcomes — meaningful changes in human behavior — to tell us if we’ve delivered anything valuable to our customers.
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I teach executives and teams — through remote training, workshops, keynotes, & books — to focus on their customers, learn from mistakes and create a customer-obsessed culture based in humility and agility that continuously improves their products and services and the way they work.
I am the co-author of Sense and Respond, Lean UX and Lean vs Agile vs Design Thinking. My most recent book is called Forever Employable: How to stop looking for work and let your next job -
Rutger Bregman
Rutger Bregman (born April 26, 1988) is a Dutch historian and author. His books Humankind: A Hopeful History (2020) and Utopia for Realists: How We Can Build the Ideal World (2017) were both Sunday Times and New York Times Best Sellers and have been translated in 46 languages.
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In 2024, he co-founded The School for Moral Ambition, a non-profit organization inspired by his latest book Moral Ambition (2025) that wants to help as many people as possible to take the step towards a job with a positive impact. -
Nir Eyal
Nir Eyal is the bestselling author of "Hooked: How to Build Habit-Forming Products" (a finalist for the 2014 Goodreads Choice Awards) and "Indistractable: How to Control Your Attention and Choose Your Life." (nominated for the 2019 Goodreads Choice Awards)
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He has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. His writing on technology, psychology and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
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James Clear
James Clear is the author of "Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones"
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He writes about habits, decision-making, and continuous improvement at jamesclear.com. His website receives millions of visitors each month and hundreds of thousands subscribe to his popular email newsletter.
His work has appeared in the New York Times, Entrepreneur, Time, and on CBS This Morning. He is a regular speaker at Fortune 500 companies and his work is used by teams in the NFL, NBA, and MLB.
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Morgan Housel
Morgan Housel is a partner at The Collaborative Fund. He is a two-time winner of the Best in Business Award from the Society of American Business Editors and Writers, winner of the New York Times Sidney Award, and a two-time finalist for the Gerald Loeb Award for Distinguished Business and Financial Journalism. He lives in Seattle with his wife and two kids.
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Sayaka Murata
Sayaka Murata (in Japanese, 村田 沙耶香) is one of the most exciting up-and-coming writers in Japan today.
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She herself still works part time in a convenience store, which gave her the inspiration to write Convenience Store Woman (Konbini Ningen). She debuted in 2003 with Junyu (Breastfeeding), which won the Gunzo Prize for new writers. In 2009 she won the Noma Prize for New Writers with Gin iro no uta (Silver Song), and in 2013 the Mishima Yukio Prize for Shiro-oro no machi no, sono hone no taion no (Of Bones, of Body Heat, of Whitening City). Convenience Store Woman won the 2016 Akutagawa Award. Murata has two short stories published in English (both translated by Ginny Tapley Takemori): "Lover on the Breeze" (Ruptured Fiction(s) of the Earthqu -
John Doerr
L. John Doerr (born June 29, 1951) is an American investor and venture capitalist at Kleiner Perkins in Menlo Park, California. In February 2009, Doerr was appointed a member of the President's Economic Recovery Advisory Board to provide the President and his administration with advice and counsel in trying to fix America's economic downturn.
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Peter Attia
Peter Attia, MD, is the founder of Early Medical, a medical practice that applies the principles of Medicine 3.0 to patients with the goal of simultaneously lengthening their lifespan and increasing their healthspan. He is the host of The Drive, one of the most popular podcasts covering the topics of health and medicine. He is also the author of the #1 New York Times Bestseller, Outlive: The Science and Art of Longevity.
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Dr. Attia received his medical degree from the Stanford University School of Medicine and trained for five years at the Johns Hopkins Hospital in general surgery, where he was the recipient of several prestigious awards, including resident of the year. He spent two years at the National Institutes of Health as a surgical onc