Zag: The Number One Strategy of High-Performance Brands
If you like book Zag: The Number One Strategy of High-Performance Brands here is the list of books you may also like
Buy this book on AmazonSimilar books (20)
-
Positioning: The Battle for Your Mind
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind…
Buy this book on Amazon -
Take Command: Find Your Inner Strength, Build Enduring Relationships, and Live the Life You Want (Dale Carnegie Books)
Take command of your future with this groundbreaking, Wall Street Journal bestseller, from the experts who brought you How to Win Friends and Influence People.
Buy this book on Amazon
Take Command offers powerful tools and ti… -
Contagious: Why Things Catch On
New York Times bestseller and named Best Marketing Book of 2014 by the American Marketing Association
Buy this book on Amazon
What makes things popular? Why do people talk about certain products and ideas more than others? Wh… -
-
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
Since the original publication of Building A Storybrand, over one million business leaders have discovered Donald Miller’s powerful Storybrand Framework and they are making millions. Now, the classic…
Buy this book on Amazon -
Firestarters: How Innovators, Instigators, and Initiators Can Inspire You to Ignite Your Own Life
What is the difference between those bold enough to pursue their dreams and others who never get comfortable enough to ignite their lives? The doers are "Firestarters" and, because of them, the world …
Buy this book on Amazon -
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No
Here’s exactly what this book will show you how to do:
Buy this book on Amazon
How To Charge a Lot More Than You Currently Are…
a- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash
b… -
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
Do Not Read This Book If You Hate Money
Buy this book on Amazon
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, … -
-
Purple Cow: Transform Your Business by Being Remarkable
The acclaimed Wall Street Journal and Business Week Bestseller.
Buy this book on Amazon
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.
What do Starbucks and JetBlue and Kris… -
Ogilvy on Advertising
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business."
Buy this book on Amazon
Told with brutal candor and prodigal generosity, David Ogi… -
Vision to Reality: Stop Working, Start Living
Entrepreneurs who are facing challenges with growing their businesses often face the same issues that impede their growth.
Buy this book on Amazon
Many entrepreneurs believe that to grow their businesses, they must work hard… -
How Brands Grow: What Marketers Don't Know
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do & ho…
Buy this book on Amazon -
Alchemy: The Surprising Power of Ideas That Don't Make Sense
‘A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.’ Nassim Nicholas Taleb
Buy this book on Amazon
To be brilliant, you have to be irrational
Why is Red Bull so popular – even though everyone… -
-
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
Lead a life of adventure, meaning and purpose— and earn a good living.
Buy this book on Amazon
“Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence a… -
The Algebra of Wealth: A Simple Formula for Financial Security
AN INSTANT #1 NEW YORK TIMES BESTSELLER
Buy this book on Amazon
A must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor, and co-host of the Pivot podcast Scott Galloway.
Today's… -
Essentialism: The Disciplined Pursuit of Less
Have you ever found yourself stretched too thin?
Buy this book on Amazon
Do you simultaneously feel overworked and underutilized?
Are you often busy but not productive?
Do you feel like your time is constantly being hijacked b… -
How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world
The first monograph, design manual, and manifesto by Michael Bierut, one of the world’s most renowned graphic designers—a career retrospective that showcases more than thirty-five of his most notewort…
Buy this book on Amazon -
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning —note, you can build an…
Buy this book on Amazon