The Non-Designer's Design Book
So you have a great concept and all the fancy digital tools you could possibly require—what's stopping you from creating beautiful pages? Namely the training to pull all of these elements together int…
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Thinking with Type: A Critical Guide for Designers, Writers, Editors, and Students
The organization of letters on a blank sheet—or screen—is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraph…
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Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
Since Don’t Make Me Think was first published in 2000, over 400,000 Web designers and developers have relied on Steve Krug’s guide to help them understand the principles of intuitive navigation and in…
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100 Things Every Designer Needs to Know About People
We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like explorin…
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The Design of Everyday Things
The ultimate guide to human-centered design Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. …
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Refactoring UI
Make your ideas look awesome, without relying on a designer. Learn how to design beautiful user interfaces by yourself using specific tactics explained from a developer's point-of-view.
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Universal Principles of Design
Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disci…
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Graphic Design: The New Basics
How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside thedesign annuals and monographs of other designers' work. For those looking to c…
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Logo Design Love: A Guide to Creating Iconic Brand Identities
There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what thi…
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Laws of UX: Using Psychology to Design Better Products & Services
An understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The mos…
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Scientific Advertising
Scientific Advertising is an important work on advertising from the early 20th century and is still used today by those learning the basics and more advanced parts of the advertising field. The author…
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Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas …
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Design Is a Job
The first edition of this book taught you how to sell design, draw up contracts, work with clients, and navigate the business of design. And, yeah, that’s all still (mostly) there. But design has chan…
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Delay, Deny, Defend: Why Insurance Companies Don't Pay Claims and What You Can Do About It
An expose of insurance injustice and a plan for consumers and lawmakers to fight it
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Over the last two decades, insurance has become less of a safety net and more of a spider's sticky and complicated, d… -
Inspired: How to Create Tech Products Customers Love
Как известно, существует большая разница между тем, как создают свои продукты самые успешные компании и как это делают все остальные. Многие производители стремятся выпускать привлекательные товары. О…
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