Books similar like The Behaviour Business: How to apply behavioural science for business success

Behavioral Insights

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Nudge: Improving Decisions About Health, Wealth, and Happiness

From the winner of the 2017 Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions

New York Times bestseller
Named a Best Book of the Year by The …

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Influence: The Psychology of Persuasion

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding fie…

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Factfulness: Ten Reasons We're Wrong About the World – and Why Things Are Better Than You Think

Factfulness: The stress-reducing habit of only carrying opinions for which you have strong supporting facts.

When asked simple questions about global trends—what percentage of the world’s population li…

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The Checklist Manifesto: How to Get Things Right

The New York Times bestselling author of Better and Complications reveals the surprising power of the ordinary checklist

We live in a world of great and increasing complexity, where even the most exper…

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Never Split the Difference: Negotiating as if Your Life Depended on It

A former FBI hostage negotiator offers a new, field-tested approach to negotiating – effective in any situation.

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the…

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Predictably Irrational: The Hidden Forces That Shape Our Decisions

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't poss…

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Pre-Suasion: A Revolutionary Way to Influence and Persuade

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the messa…

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Thinking, Fast and Slow

In the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emo…

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Alchemy: The Surprising Power of Ideas That Don't Make Sense

‘A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.’ Nassim Nicholas Taleb

To be brilliant, you have to be irrational

Why is Red Bull so popular – even though everyone…

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The Choice Factory: 25 behavioural biases that influence what we buy

Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from triv…

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Exit Strategy (The Murderbot Diaries, #4)

Murderbot wasn’t programmed to care. So, its decision to help the only human who ever showed it respect must be a system glitch, right?

Having traveled the width of the galaxy to unearth details of its…

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With the End in Mind: Dying, Death, and Wisdom in an Age of Denial

Dr. Kathryn Mannix has studied and practiced palliative care for thirty years. In With the End in Mind , she shares beautifully crafted stories from a lifetime of caring for the dying, and makes a cas…

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How Big Things Get Done: The Surprising Factors That Determine the Fate of Every Project, from Home Renovations to Space Exploration and Everything In Between

The secrets to successfully planning and delivering projects on any scale—from home renovation to space exploration—by the world’s leading expert on megaprojects

“This book is important, timely, instr…

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